Monday 6 August 2012

It's all in the game

It’s all in the game

This month is a special month for us as it marks our 7th birthday. Since 2005, we have enjoyed seven Tri-Dosha years of educating therapists in Ayurvedic treatments and coaching techniques, and we have partnered with many farming communities and organic suppliers in sourcing herbal ingredients to develop skincare formulas above and beyond expectation! From our classic collection of three oils vata (relax), pitta (soothe) and kapha (energise) to our bathing collection launched in 2009 with the award-winning Scarlet Spa! As a boutique brand, we have not sought to win competitions or chased PR to advance our credentials in your eyes, but have instead focused on a fresh, honest approach in our services to help you look and feel good.

For our birthday celebrations, we took ourselves off to see the world’s top female trampolinists bouncing, twisting and spinning about in the North Greenwich Arena in the O2 centre. The gold was won by Canadian Rosannagh MacLennan, after the defending champion, He Wenna of China, stumbled in her final routine. It was Canada’s first gold of the games! BUT… did you know trampolining did not exist before the 1930’s and MIGHT NOT have existed at all if George P Nissen had not decided to fit out his garage with a fancy new device on which to practice his tumbling. Nissen, a member of a travelling acrobatics troupe called the Three Leonardos, had noticed on his travels that acrobats worked on their spins by springing on their safety nets and resolved to rustle up something bouncy out of canvas.

This took me back to my journey with Tri-Dosha, which also may not exist today had I not been stubborn enough to believe that could evolve alternative training concepts and also come up with skincare formulas blending classical medicinal herbs with oozy and aromatic oils – something which had not been before. This week has reminded me what great sacrifices people make for things that they believe in. When an artist gets their ‘first’ break, it is probably after many years of tuna sandwiches, and emotionally charged days and nights; when I first started to ‘feel’ Tri-Dosha was a living and breathing enterprise, it was after years of traipsing the country, with massage beds in the boot of my hire car, addressing audiences in dilapidated venues around the country; when MacLennan won the gold on Saturday, I’m sure it would be hard for us to count the cost this has had on her personal life! The dedication required to reach such heights requires a steely stomach!

So… what an interesting study this week has been. On the one hand we celebrate seven years of Tri-Dosha love! On the other, with the Olympics as the back drop to London, it is impossible to not under-estimate the journey one takes with a goal in mind.

At Tri-Dosha we are driven by the desire to bring out your brilliant best and we stand by what we believe …we are honest and transparent with a commitment to treating the environment with care. We will do our best to use sustainable products, recycle and be good friends to the Earth.

Thank you for your support over the last seven years. We look forward to the next seven years of plenty!

Much love,

Sunita x

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